Engaging Media Communications

Training designed to hone your media engagement and interview skills

Please note this workshop is now full.

With an increasing focus on your research having an impact beyond academia it is important for researchers to feel comfortable talking to the media. This two-part workshop provides an exciting opportunity to get in-depth knowledge and practical media training from two experienced BBC producers and journalists, Claire Bolderson and Caroline Finnegan.

Up to five volunteers will also have the opportunity to be filmed being interviewed on their chosen subjects and constructively critiqued.  At the end of the workshop you will have a better understanding of how to use mainstream and social media to gain a wider audience for your research. Both days are designed to be fun as well as instructive, and active participation is always encouraged.

Please ensure you can commit to attending a half-day – morning or afternoon – on Day 1 (26th November) and at least the afternoon on Day 2 (1st December).

    Part 1: Engaging with the Media

    The first workshop will focus on finding and telling the story in your research clearly and effectively to a general audience. Participants will be guided through practical exercises and real-life examples and will learn how to prepare for, and perform in, media interviews whether online or for radio or TV. The 3.5-hour session also covers how to make yourself known to journalists through your academic or other public profiles and through social media engagement.

    Participants should sign up for either the morning (9.30-1pm) or afternoon (2.00-5.30pm) workshop.

    Book your place at one of the times below:

    Day 1: Thursday 26 November

    Part 1: 9.30am - 1.00pm - Fully booked

    Part 1: 2.00 - 5.30pm - Fully booked

    Part 2: Interviews, follow-up, and feedback

    The morning session will be dedicated to one-to-one interview training for five volunteer participants from Day 1*. Each will have a 40-minute slot for a Zoom interview and feedback from the trainers.

    The afternoon session (2.30-5.00pm) is for all participants from Day 1. Interviews from the morning will be played and reviewed by the group. The special challenges of the Zoom interview environment will be explored in more depth and there will be peer-to-peer and trainer feedback on a practical exercise assigned on Day 1. The workshop ends with a Q and A session with the trainers. 

    Book your place below:

    Day 2: Tuesday 1 December

    2.30 - 5.00pm - Fully booked 

    *If you would like to be put forward as one of the interviewees for this session, please email impact@socsci.ox.ac.uk

    Additional info:

    This session is open to researchers from the Social Sciences Division and the Humanities Division.

    Places on this workshop are limited and are fully subsidised by the University, making it free for participants. If you are unable to attend please cancel your place as soon as possible so that we can reallocate it to others on the waiting list. 

    The Trainers

    Claire Bolderson is a news journalist and documentary maker with more than 25 years’ experience at the BBC. She was presenter of Newshour on the World Service and The World Tonight on Radio 4. Claire began her broadcasting career in Indonesia as correspondent for the BBC and Financial Times. She went on to be BBC correspondent in Washington in the mid-1990s. Since then she has returned repeatedly to the US to report while also broadcasting from Africa, Europe and Asia. Claire continues to make documentaries for the BBC. She is a regular guest commentator on the Weekend programme on BBC World Service while also writing and blogging, mostly on UK politics and social affairs.

    Caroline Finnegan is media training consultant with over 20 years’ experience as a programme maker and producer at the BBC, formerly working in BBC World Newsgathering where she covered breaking global news, developed story ideas into features and documentaries and worked on a number of radio series for BBC World Service Radio. She specialized in conflict zones such as Pakistan and Afghanistan but also travelled widely in the Middle East, America, Africa, Europe, China, India and other parts of Asia.